"Zen" = Good (for the better)
"Kaizen" = Continuous improvement
Key elements of Kaizen:
- Teamwork
- Personal discipline
- Improved morale
- Quality circles
- Suggestions for improvement
"Our four core values:
- Customer first
- Respect for people
- International focus
- Continuous improvement and innovation."
"Guiding principles:
The Toyota business is guided by seven principles:
- Honour the language and spirit of the law of every nation and undertake open and fair corporate activities to be a good corporate citizen of the world
- Respect the culture and customs of every nation and contribute to economic and social development through corporate activities in the communities
- Dedicate ourselves to providing clean and safe products and to enhancing the quality of life everywhere through all our activities
- Create and develop advanced technologies and provide outstanding products and services that fulfil the needs of customers worldwide
- Foster a corporate culture that enhances individual creativity and teamwork value, while honouring mutual trust and respect between labour and management
- Pursue growth in harmony with the global community through innovative management
- Work with business partners in research and creation to achieve stable long-term growth and mutual benefits, while keeping ourselves open to new partnerships"
